Assignments

MAX16 customer proof points
MAX16 has a strong track record in providing expert assistance to business, service provider and government clients. A brief overview of our assignments is provided below.

International Mobile Operator
Working as part of the new fixed mobile converge global product management team, MAX16 consultant was responsible for defining the go-to-market model for this service provider’s international B2B roll-out of hosted PBX and converged services. The work included conducting internal benchmarking and external research studies of SoHO and SME channels, providing advice and guidance on local country sales channel development, business planning for the global business case focussing on market sizing, revenue forecasts, and channel development investments. Also supported the deployment of first market launch of the first small pbx system in Europe.

International Development Agency
An investigative study on behalf of an international development agency on the potential to deploy wireless broadband technologies in a rapidly developing south east Asian country. This involved examining the country’s alternative fixed and wireless technology options from the standpoint of cost, speed of deployment, quality of service etc. as well as unique country specific factors such as weather conditions, topology, government strategy, regulatory conditions, and spectrum availability, public backbone services etc.

Rural wireless broadband operator
Multiple studies designed to support low cost deployment of wireless broadband voice and data services in a rural environment with extreme topology including forests and stretches of open water. This included detailed theoretical and practical radio planning and propagation analysis for 802.11-based outdoor access network involving multiple, overlapping sites over land and open water. Evaluating VoIP solutions based on SIP with simple QoS in the routed network up to and including live trial. Evaluating 802.11 vendors offerings for optimal outdoor performance.

South East Asian wireless broadband operator

Three year assignment starting with initial business planning and network design services, active participation in the funding round, vendor selection, managing the sales function, and running the network and company operations in the COO role. Responsible for supporting the initial venture fund establishment, for rolling out the network in prime city locations, the smooth operation and on-going development of network services in a challenging environment, and the achievement of significant sales growth (consumer and business).

World leading wireless solutions company
Designed and created the company’s first solution for the rural segment using wireless broadband access technologies to support voice and internet access. This included system and technology expertise on available technologies (WLAN, WiMAX, UMTS TDD and 2G/3G) combined with business and cost understanding i.e. solution system design matching to the business case/opportunity. The solution also integrated the company’s existing nodes into the solution including voice servers and content/applications. 
Supported the vendor’s market entry with customer presentations and proposal support to municipal and government and operator customers. This lead to the vendor’s first global order for a city network WiMAX solution and installation. Market entry was also supported by a tailor-made training program for account managers and lead technical support staff to enable them to address and target prospective customers.

European capital city government body
Provided a detailed study for the city government body responsible for a European capital and its surrounding region. This included the delivery of a fixed mobile convergent network architecture using fixed and wireless broadband technologies for public sector and community usage. The system solution proposed as part of the study enables a smooth cost effective integration of WiMAX and other wireless (including cellular) technologies into the existing infrastructure as well as into existing service networks (national and regional) based on a long term architecture model.

On-train network operator
Supported this player by defining a system solution around their core Wi-Fi access service offering. This involved defining appropriate backhaul technologies, identifying and negotiating with service providers, content providers, and system integrators to create a solution capable of meeting the full market requirement.

Wireless broadband service provider start-up
Service concept and design, business model exploration, and underlying vendor investigation for a start-up examining how innovative wireless broadband and cellular technologies can be combined to create a unique service proposal in campus environments. This has evolved in its second phase to support the license application and operator negotiations for an MVNO targeting a specific vertical market segment.

Mobile content service provider
Providing a complete support service to enable this multinational organisation to investigate launching a mobile content and marketing promotion service that integrates into their current website and multi-channel delivery model. Work included business evaluation, partner selection, negotiation, and contract completion, site design to mock-up, and internal trial.

Enterprise network integrator
Assisting this new entrant in terms of defining a high level solution for its vertical sector, providing and sourcing competence and expertise to support early service deployment and defining a high level solution with standard components to meet the needs of its target customers.

Advanced network study
Examination of commercial standards and directions with provision of leading European technology innovators, in the field of ad-hoc meshed networking for a highly advanced network seeking to match long term performance objectives with short term delivery targets.

Global mobile service provider
Working as part of a global central business to business team, MAX16 was the sales lead on a number of new fixed mobile convergence service launches participating in channel research and development, sales channel strategy development, sales process and system requirements analysis, go-to-market operating company support, and business planning exercises. MAX16 also created unique patentable IPR in the field of Unified Communications.

African Government
Network specification and design services, vendor evaluation and selection for core and access IP and TDM network including acceptance test of Ericsson International Gateways. Network roll-out, operations as well as development of network services destined towards a high-growth market.

Nordic WiMax and Wireless broadband training provider
Max16 has provided technical and management level training courses in wireless broadband and WiMAX technologies to senior management and technicians from public bodies, vendors, service companies and operators.